NLP in Business

NLP Communication Model

  • Talk to business staff, staff and management
  • Each has a different way of communicating
  • Each holding an internal representation (I/R) in head in our mind, the State and the Physiology affecting State / Behaviour / Performance, all packaged to create behaviour
  • Streamline performance by mindful of what goes on in your head
  • Human nervous system a marvellous device for producing behaviour, based on the I/R
  • To improve behaviour, results in the external world, pay attention to your I/R, State and Physiology

5 Principles for Success

  • Having sensory acuity, sensory awareness, know what your outcome; being outcome oriented and outcome driven
  • Keys to achievable outcome; knowing outcomes and goals; knowing where you want to go from here


  • Turns all business transactions into win-win situations by providing trust and care for each party increasing the likelihood of a positive outcome
  • Extends job longevity by removing job ‘stressors’ and greater trust between colleagues who are then happy to work together for longer

Eye Patterns

  • Useful in identifying normally or reverse organised
  • Help to identify client’s strategies by observing eye patterns


  • Excellent for sales people to motivate them quickly
  • Use Swish pattern to help change behaviour to make sales calls
  • Use Like-to-Dislike (and reverse) to change behaviour towards a particular activity, eg doing paperwork


  • Use questions from the Hierarchy of ideas to chunk up or chunk down to get more abstract or more specific in line with the person you are communicating with.
  • Able to recognise chunk size and match it
  • Use Milton Model and Milton Model Patterns for greater abstraction and get the big picture
  • Use Meta Model to gain specificity n information
  • Use Milton patterns
  • To consciously use language


  • Changes the I/R of the listener
  • Changes the mood, state or energy level of a person or group
  • Teaches a point indirectly
  • Demonstrates that a problem is not new or unique
  • To install information below the conscious level of awareness


  • Helps to elicit particular states
  • Helps to build and maintain states for self and others
  • Use Collapse Anchors for a quick fix of a minor negative problem without having to take a full personal history
  • Use Chaining Anchors to remove procrastination and move away from a stuck state


  • Discover clients Motivation, Decision making and re-assurance strategies to aid timely and effective decisions in a sales environment and motivation of the individual


  • Six step reframe useful as a negotiation model
  • Use to answer objections in a sales process


  • Ensures correct match between people and jobs
  • Increases job longevity


  • Elicit Values and assist in personal change
  • Align values for individual and organisational goal achievement

Parts Integration

  • Removes unwanted incongruencies eg I am not good enough or I don’t deserve
  • By removing incongruencies, the daily chatter of the mind is removed releasing energy for positive use

Creating Your Future® Coaching Techniques

  • Enhances performance by removing negative emotions that interfere with people’s abilities to produce results
  • Removes negative emotions (Anger, Sadness, Fear, Hurt, Guilt)
  • Removes Limiting Decisions that hold people back in their outcome and goal achievement
  • Removes Phobias
  • Helps to remove Anxiety towards a particular outcome


  • Defines a detailed process towards a Win-Win outcome
  • Use of As-If, Agreement, Ikido and Out frames to assist in keeping process on track

Meeting Formats

  • Defines outcomes, evidence procedure and decisions to ensure meetings kept on track and achieve results